Which one of the following is not a communication?
A. Talking to People
B. Testing
C. Running
D. None of these
Answer
Correct Answer: C. Running
Letters, Emails and Telephone are related to?
A. Message
B. Channel
C. Encoding
D. Feedback
Answer
Correct Answer: B. Channel
What is called exchange of ideas between two or more persons?
A. Speaking
B. Speech
C. Understanding
D. Communication
Answer
Correct Answer: D. Communication
Viewing Mass Communication as merely a process of disseminating messages to control people is called:
A. Transmission Perspective
B. Ritual Perspective
C. Power Perspective
D. Pragmatic Perspective
Answer
Correct Answer: A. Transmission Perspective
During the 1930s and 1940s, most of the researchers employed ____ in their ideas regarding media effects.
A. Hypodermic Needle Model of Communication
B. Authoritarian Model of Communication
C. Libertarian Model of Communication
D. Cultivation Theory of Mass Communication Mean
Answer
Correct Answer: A. Hypodermic Needle Model of Communication
The process in which the media attends to some issues and not others, therefore altering the benchmarks by which people evaluate election candidates is called as:
A. Priming Process
B. Altering Process
C. Propagation Process
D. Cultivation Perspective
Answer
Correct Answer: B. Altering Process
The more a person will make his/her needs met by media, the more that very media would play role in his/her real life. This idea depicts which theory?
A. Media Dependency Theory
B. Uses and Gratification Theory
C. Transmission Belt Theory
D. Cultivation Theory
Answer
Correct Answer: A. Media Dependency Theory
Appeals to humor, appeals to sex, and effects of repetitions are the three techniques of:
A. Persuasive Advertising
B. Persuasive Propaganda
C. Persuasive Radio and TV Shows
D. Effective Communication
Answer
Correct Answer: C. Persuasive Radio and TV Shows